Next live workshop in: 0d 00h 00m 00s Join for £47
For coaches, consultants and experts with paying clients

You have clients. You'd like your evenings back.

Five systems, a live workshop every Wednesday, AI tools and a community of expert founders. £47, once.

Join the Life Profit Lab Is it for me?

Lifetime membership30-day money-back guarantee

Matt has worked with

  • Mayhem Athlete Performance
  • Gym Owner Network
  • PFCA
  • BLK BOX
  • OPEX Fitness
  • The Pilates Programme
  • HARAKA
  • MARCHON
  • HPC
  • LIFTD Design
  • Tom Foxley
Quick check

Is this for you? Find out in 20 seconds.

Three questions, then a straight answer.

1First things first.
Your membership

As a Lab member, you get 5 things.

Systems
Live workshops
Community
AI tools
Recordings
All of it for £47, once. One payment. For life. 30-day money-back guarantee.
Join the Life Profit Lab
Matt on screen in the Offer Quadrant workshop replay Live
Workshop Wednesday

Go live with Matt every Wednesday.

Every Wednesday at 1pm UK we go live for 90 minutes. One feature topic, built with you in the room, with the AI tools to do it.

  • A new live workshop every Wednesday
  • Bring your questions, get answers live
  • Can't make it? Every workshop goes into the library
Next live workshop
Wednesdays, 1pm UK
0days00hours00mins00secs
We're live right now. Join today and the replay is waiting for you.
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Life Profit Lab library: five workshop replays and seven AI tools, including The AI Business Brain Blueprint, The Offer Quadrant, Fractal Content Engine, Belief Architecture and Integrated Productivity OS.
Workshop library

Every workshop. Every tool.

Every Workshop Wednesday goes into the library, with the AI tool built for it. Join today and the whole library opens straight away.

  • Watch any replay, any time
  • Use the AI tool that comes with each workshop
  • New workshops added as they happen
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The Lab community

Ask Matt anything.

Stuck between workshops? Post in the Lab community and get an answer from Matt and the founders building the same systems as you.

  • Ask anything, big or small
  • Matt answers personally, not a support team
  • Founders a step ahead share what's working now
Join the Life Profit Lab
Life Profit LabAsk Matt
#communityExample thread
S
Sarah 9:14 AM
Quick one Matt. I'm at capacity with 1:1 clients. Do I raise prices first or build a group offer first?
Matt Connolly Host 9:31 AM
Raise prices first. It buys back the time you need to build the group offer properly. Watch the Offer Quadrant workshop in the library, then post your numbers here.
Ask Matt anything...+
All five, for £47, once.Lifetime membership. 30-day money-back guarantee.
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Before and after

Same clients. Same expertise. A different week.

Mon
ClientsInboxAdminChase invoiceClientsProposal (half done)Evening: laptop11pm: still on
Tue
DMsClientsContent, from scratchPost (not posted)Re-brief AIEvening: laptopLost the thread
Wed
ClientsInboxProposalsClientsThe deck (again)Fix the booking linkEvening: laptop
Thu
InboxClientsRe-briefing AIFollow-upsOnboarding by handEvening: laptopMidnight: inbox
Fri
ClientsDMsCatching upMon's proposalTue's postInboxEvening: laptopWeekend: laptop
The work people pay you forBusywork by handStarted, not finishedAfter hoursBusywork on a systemYours again

Illustrative. What moves depends on what you implement.

The method

Build the business around the expert, not at the expense of them.

Three moves, one at a time, starting in your first week.

1

Find the drain

Lay the week out honestly. It's rarely the job you expected.

You useIntegrated Productivity OS
2

Change how it gets done

Hand that job to a system or a tool. The client work stays exactly as it is.

You useThe matching workshop or tool
3

Use the room

More clients, a bigger business, or a shorter week. Then pick the next drain.

You useWorkshop Wednesday and the library
Join the Life Profit Lab

One payment. 30-day money-back guarantee.

Matt Connolly
Who's behind it

I've built the business that takes too much.

I left policing and opened a gym for a different life. The business took just as much of it. Since then I've advised expert businesses up to eight figures, and the pattern is the same at every size: clients pay for the founder's expertise, and the founder's week goes on everything around it.

  • 14×Cash ROAS, Mayhem Performance Coaching
  • £410KRevenue generated, Gym Owner Network
  • 90%More enrolments at a 40% higher price, PFCA
“Most people tell you what to do. Matt actually does it.”
Jake FosterHead Coach, Mayhem Performance Coaching
“Where most people talk strategy, Matt talks it and then goes and proves it.”
Jenz RobinsonFounder, PFCA

Results and quotes are from Integrated Growth advisory work, which the Lab grew out of. Individual results vary.

Join the Life Profit Lab
The alternatives

The other ways to get your week back.

What mattersLife Profit LabHire a teamStep back from deliveryWork it out alone
Keeps you close to the workThat's the pointMostlyNoYes
Starts this weekNowMonthsMonthsIf you find the time
Cost to begin£47, onceSalariesMarginYour evenings
Shown the tool, live, every weekEvery WednesdayNoNoNo
If it doesn't work out£47 back within 30 daysNotice periodsHard to reverseTime gone
Your membership

Here's everything you get.

  • Integrated Productivity OS™8 lessons, 3 GPTs, AI Inbox Zero, the Claude plugin
    Included
  • Fractal Content Engine™5 lessons and the Claude plugin
    Included
  • Belief Architecture™7 lessons and the Belief Blueprint assistant
    Sold alone at £100
  • The Offer Quadrant™Live replay and the Offer Diagnostic GPT
    Included
  • AI Business Brain Blueprint™Live replay, 14 October
    Included
  • Workshop Wednesday, liveA new 90-minute workshop every week, 1pm UK
    Weekly
  • Every recording, kept21 lessons today. Growing every week.
    For life
  • New AI tools each weekGPTs and plugins, shown live, added to the library
    Weekly
  • The communityExpert founders and Matt
    Included
One membership. Everything included.
£47once, for life
Join the Life Profit Lab
  • Straight to the secure checkout. Your login arrives by email.
  • One payment. Lifetime membership.
  • Everything added after you join is yours too.
30-day money-back guaranteeWatch the lessons, join a Wednesday, try a tool. If it isn't useful, ask within 30 days and you'll get your £47 back.
After you click

Your first 30 days.

  1. Today

    You join. Your login arrives.

  2. Now

    You open Integrated Productivity OS.

  3. This Wednesday

    Your first live workshop, 1pm UK.

  4. By day seven

    One drain handed to a system.

  5. Day 30

    The guarantee window closes. Your access doesn't.

Join the Life Profit Lab

One payment. 30-day money-back guarantee.

Before you join.

Is lifetime really lifetime?

Yes. One payment, honoured for life, including everything added after you join.

I don't have time to watch workshops.

Start with one drain. The recordings wait, and there's no order to follow.

Is this just another AI course?

The Lab starts with your week, not with a tool. Integrated Productivity OS finds the drain first. AI only comes in where it takes a real job off your plate, and every tool is shown live on a Wednesday with the recording kept.

Do I need to pay for ChatGPT or Claude as well?

You bring the tool you already use. The GPTs run in ChatGPT and the plugins run in Claude. Any subscription for those is separate.

What happens after I pay?

Your login arrives by email. The Classroom, the calendar and the community open straight away.

What if it isn't for me?

Ask within 30 days and you'll get your £47 back.

More room for your best work.

Join now. Open Integrated Productivity OS. Change one thing.

Join the Life Profit Lab

One payment. Lifetime membership. 30-day money-back guarantee.